The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising. The American Advertising Awards is the advertising industry’s largest and most representative competition, attracting more than 60,000 entries every year in local AAF Club (Ad Club) competitions.

Conducted annually by the American Advertising Federation (AAF), the local Ad Club phase is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win ADDY Awards - recognition as the very best in their markets. At the second tier, local ADDY winners compete against winners from other local clubs in one of 15 district competitions. District winners are then forwarded to the national stage of the American Advertising Awards.

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The 2019 American Advertising Awards entry period opens on November 1st, 2018 and closes on January 18, 2019. Work submitted must have run between January 1, 2018, and December 31, 2018.

Before submitting online please review the categories and rules of entry. Businesses entering the AdFed Suncoast competition must reside in either; Sarasota, Manatee, Lee, Collier, Charlotte, Hardee, Desoto, Highlands, Glades or Hendry counties.


Important Dates

2019 ADDY Entry Judging Day - January 26, 2019

Location: Sarasota, FL

While closed to the general public the judging phase is the most important aspect of the American Advertising Awards. Judges are brought in from outside the Suncoast area as well as outside of the State of Florida to provide a

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ADDY VICE - Awards Gala - February 24, 2019

Location: Sarasota, FL

More event details coming soon.

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Step One: Review

Review your creative work completed between January 1, 2018 – December 31, 2018.
Work submitted must have been published/broadcast during the 2018 year to be eligible.
Select what you feel are your very best projects.

Step Two: Collect

Collect the names and titles of all those involved in the works you select (designers, project managers, writers, etc.).
Collect the digital and tangible assets of your projects (*.pdfs, *.jpg, *.png, *.mov or *.mp4, etc.).

Entry Fees

AAF Member Single Entry: $89.00
AAF Member Campaign Entry: $120.00
Non-AAF Member Single Entry: $178.00
Non-AAF Member Campaign Entry: $240.00
Student Entry: $38.00

Step Three: Submit

Now that you have all your team credits and assets together visit the online entry portal to enter your work into the American Advertising Awards competition. Upload digital files to portal along with your entry. In the case of apps DO NOT upload executable files — instead record a brief demo of the app and upload the video file.

Entry deadline is January 18, 2019.

Step Four: Drop-off

If your work consists of tangible assets such as business collateral, magazines, posters, books, packaging, or apparel they must delivered/mailed for judging. This year plastic entry bags and category cards are neither provided nor necessary. Any manila or clear envelope 9x12 or larger may be used (see guideline link below). Be sure to include your manifest from the entry portal and cut out labels to place on each entry item. One envelope per entry number. If your submission is completely digital such as a website or video you do not need to submit a physical copy as long as you uploaded your assets to the online entry portal. In the case of websites or apps please also upload a screenshot or final mockup of homepage/app screens to the portal.

Drop-off Locations

Sarasota: Accrisoft Corporation, 2001 Siesta Dr, Suite 202, Sarasota, FL 34239 | M-F 8:30am–5:00pm map
Fort Myers: Waterman Broadcasting, 3719 Central Ave., Fort Myers, FL 33901 map
Naples: Wilson Creative Group, 2343 Vanderbilt Beach Road, Suite 608 Naples, FL 34109 | M-F 8:00am–5:00pm  map
Ringling College Design Center: Academic Center 1st Floor, 2700 N Tamiami Trail, Sarasota, FL 34234 | M-F 8:30am–4:30pm (contact Laura Bucholtz) map

Send Entry Packet By Mail

AdFed Suncoast, PO Box 15945, Sarasota, FL 34277