AdFed News

Mike Girard has been promoted to vice president/creative director of Pearl Brands, an award-winning, strategically-focused marketing agency located in downtown Fort Myers.

Show pride in the best creative your agency or organization produced this year - enter 2018 American Advertising Awards.

Last week, the U.S. House of Representatives unveiled its tax reform proposal.  I'm pleased to inform you that it does NOT include any changes to the tax deductibility of advertising.

Congress is expected to unveil a new tax reform proposal later this month that may reduce or eliminate the advertising tax deduction. Such a change would adversely affect our industry.  We need your help now to prevent any changes to the deductibility of advertising expenses as the legitimate business expense that it is.

The Advertising Hall of Fame celebrates industry legends, who, throughout their trailblazing careers, have distinguished themselves with outstanding, nationally- and globally-recognized professional achievements; remarkable innovations that have changed our industry and our culture; and exceptional philanthropic work both within the advertising industry and in their communities.

This is the official notice of nominations for the 2017-2018 Board of Directors to the AdFed Suncoast Membership. If you are interested in joining the AdFed Suncoast Board for the 2017-2018 term as an active member in either a nominated of un-nomiated position, please email us at info@adfedsuncoast.com by August 15, 2017.

It was an amazing weekend of June 7th at ADMERICA 2017 in New Orleans. ADMERICA is the American Advertising Federation’s national conference on advertising where our industry comes together for education, inspiration, innovation, collaboration, and celebration. ADMERICA presents a wonderful opportunity for attendees to learn and discuss the latest developments in our industry—from new digital technologies to creative content development. The conference concluded with the annual gala to announce the winners of the American Advertising Awards.

Conducted annually by the American Advertising Federation (AAF), the local Ad Club phase is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win ADDY Awards - recognition as the very best in their markets. At the second tier, local ADDY winners compete against winners from other local clubs in one of 15 district competitions. District winners are then forwarded to the national stage of the American Advertising Award.